Making ecommerce easier
About us
We’re your go-to resource on ecommerce.
We can help you find out how to build a better online store, understand point-of-sale and stay ahead in the fast-moving world of ecommerce.
From in-depth platform reviews to latest industry news and actionable tips, we provide a wide range of resources and services that take the guesswork out of selling online.
Whether you’re just starting a new venture, or looking to grow an existing one, we’re here to help you make better ecommerce decisions.
How we can help you
We make ecommerce easier, by giving you….
Store builder reviews
We rigorously test and compare the world’s leading store builders — so you don’t have to. We highlight the pros, cons, and pricing details that matter and help you pick an ecommerce solution that genuinely meets your needs.
News you can use
We help you stay up to speed with the latest ecommerce updates, platform changes, and market shifts. We track what’s happening in the world of online selling — and explain what it means for your business.
Tips and how-to guides
Want to boost your sales, improve your store’s SEO or optimize your checkout? We provide a range of free, practical how-to guides that are written in plain English, easy to follow and based on real-world experience.
Store design services
Need help getting your store live? We don’t just write about online stores — we build them too. Our team can help you design, set up and optimize an ecommerce website — and let you concentrate on the selling bit.
Ecommerce consultancy
We offer one-to-one consultancy ecommerce services. Whether you need help choosing the right platform or want guidance on product strategy and ecommerce SEO, we’re here to offer expert support tailored to your business goals.
Our core team
Meet the people behind Ecommercetrix.
Chris Singleton, Director
Ecommercetrix was founded by ecommerce expert Chris Singleton. Chris is also the founder of the popular Style Factory business apps review site, and has been writing regularly about ecommerce since 2013.
Since graduating from Trinity College Dublin in 1999, Chris has advised many businesses and not-for-profit organizations on how to grow their operations via a strong online presence, and now he shares his experience and expertise on Ecommercetrix.
Matt Walsh, Head of Content
Matt Walsh is the Head of Content at Ecommercetrix, making sure that all the site content is based on solid research, testing and data.
Matt is an Adobe Certified Associate in Photoshop and Illustrator, and also holds a certificate in digital marketing from DMI (Digital Marketing Institute), along with a postgraduate certificate in Design Thinking, Innovation, Entrepreneurship and Creative Thinking from Trinity College Dublin.